What if your research could decode not only what customers say but also what they feel? Traditional marketing research tools often fall short of revealing the unspoken truths that drive consumer behaviour. Enter sens: combining AI and behavioural science, we deliver real-time, scalable insights that go deeper; revealing what truly matters to your customers.
The sens Advantage: Going Beyond the Surface
Instead of relying solely on surveys or focus groups, sens integrates AI to analyse non-verbal cues like sentiment, tone, and even physiological reactions. Our tech identifies the emotional and behavioural triggers behind consumer decisions, offering a richer, faster, and more cost-effective way to gather insights.
How It Works: Smarter, Deeper Research
- Real Signals, Real Time Imagine knowing your audience’s true reactions in moments – not months! Using tools like facial sensors and emotion recognition, sens delivers truth-on-tap insights, cutting through the noise to identify what drives loyalty, love, or frustration.
- Beyond Words: AI Meets Behavioural Science Whether through avatar-led chats, WhatsApp conversations, or immersive surveys, our platform deciphers subconscious behaviours. It’s not just about what consumers say – it’s about what they really mean.
Real Results: Stories That Speak for Themselves
- Cracking the Code for a New Brand Name When a top retailer struggled to name their new brand, sens stepped in. In under four weeks, we identified the name most likely to resonate, pinpointed mismatched creative elements, and helped refine messaging for maximum impact. The result? A campaign ready to hit the market, backed by solid data.
- Transforming Customer Service Dissatisfied B2B clients posed a challenge for a major brand. Our behavioural research uncovered not just service gaps but actionable solutions. Months later, their redesigned service model boosted satisfaction and strengthened key relationships.
Why Brands Like Mastercard and Marks & Spencer Trust sens
At sens, we’re not just collecting data; we’re interpreting it in ways that drive transformation. Our approach combines speed (1/10 the time of traditional methods), cost efficiency (1/10 the cost), and unmatched depth to empower brands with actionable truths that scale.
Marketing research doesn’t have to be slow or shallow. With sens, it’s smarter, faster, and more impactful. Whether you’re launching a product, refining a brand, or optimising customer service, our behaviour-driven insights help you scale confidently.
Access the future of marketing research by sending us a mail here.