The fastest-growing brands don’t guess. They act on the right predictive consumer insights; the emotional, behavioural, and market signals that reveal what’s likely to work before a campaign goes live.
At sens, we give our clients that edge through AI-powered consumer research that’s fast, science-backed, and focused on outcomes. Here’s how leading companies in finance, retail, healthcare, media, hospitality, and more used sens to solve complex challenges and accelerate growth.
Healthtech Startup: Spotting the Gaps in Care
A Healthtech startup targeting underserved patients lacked data on how their audience used healthcare. In a 90-day cycle, sens uncovered a chronic care gap: a quarter of the target audience had ongoing conditions but sought help only three to four times a year. This shaped both service design and engagement strategy.
Global E-Commerce Brand: Winning Back Market Share
Losing customers to local competitors, a global e-commerce brand used sens to identify the trust, delivery, and communication factors driving competitor success. Within weeks, they rolled out targeted messaging and service tweaks that improved customer confidence and loyalty.
Subscription Product: Stopping Revenue Leak from Churn
One subscription service faced high churn from customers who never activated. Sens mapped drop-off points, uncovering onboarding and communication gaps. The resulting changes increased activation rates without additional ad spend.
Hospitality Group: Boosting Guest Spend Without Hurting Experience
A hospitality group wanted to increase per-guest spend without feeling pushy. Sens revealed the emotional and timing triggers for upsells; from menu design to service touchpoints, leading to higher upsell rates while protecting guest satisfaction.
Global Financial Services Provider: Unpacking Counterintuitive Consumer Behaviour
A card provider’s new feature failed to gain traction despite solving a known pain point. Sens discovered hidden trust-related perceptions blocking adoption and identified key actions to shift beliefs and encourage uptake.
Emerging Mass-Market Food Player: Shaping a Compelling Marketing Strategy
After acquiring a smaller grocery brand with a proven concept, a private equity group used sens to map consumer behaviours and purchase drivers. The fact-driven strategy accelerated scaling and delivered measurable earnings growth.
Financial Services: Shifting from Acquisition to Driving Engagement
A digital-first retail bank had hit acquisition goals but struggled with share of wallet. Sens identified blockers to engagement and delivered data to shape targeted interventions, increasing customer value over time.
News Provision in a Digital World: Reigniting Growth
A legacy media player struggled with subscription growth. Sens provided deep insights into how consumers perceived the news product relative to other entertainment, guiding product enhancements and inspiring a next-generation offering.
Clothing Retail: Repeating a Growth Success Story
An established mid-market retailer had doubled revenue over five years and aimed to repeat the feat. Sens provided LLTX (Love, Loyalty, Trust, X-Factor) competitor mapping, category-by-category purchase drivers, and a hybrid e-commerce/store proposition that built a powerful investment case.
Private Hospital: Deepening Specialist Relationships
A private/academic hospital joint venture depended on a small cadre of super-specialists. Sens conducted structured interviews and provided objective metrics on relationship strength, leading to targeted improvements and stronger retention.
Whether it’s restoring growth, entering a new market, fixing churn, or deepening customer loyalty, the right data-driven marketing strategy makes all the difference. With sens, you can see the signals before your competitors do, without million-dollar research budgets or six-month delays.
📩 Want to test a message, explore a campaign, or gut-check your latest brief?
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Want to test a message, explore a campaign, or gut-check your latest brief?